BREAKING NEWS – Amherst, Massachusetts – Most people lie in everyday conversation when they are trying to appear likable and competent, according to a study conducted by University of Massachusetts psychologist Robert S. Feldman and published in the Journal of Basic and Applied Social Psychology. The study, published in the journal found that 60 percent of people lied at least once during a 10-minute conversation and told an average of two to three lies. “People tell a considerable number of lies in everyday conversation. It was a very surprising result. We didn’t expect lying to be such a common part of daily life,” explained Feldman. The University of Massachusetts later suspended him for 30 days without pay, after he reluctantly admitted all of the information that he published in the journal was research that he knowingly fabricated.