U.S. & World History – A little known fact, is that a cosmetic company was created over 50 years ago to cater exclusively to white supremacists. However the founder discovered that non-bigoted Caucasian women were buying her products even more than local racists. Eventually a business decision was made to market the cosmetics to women of all races, regardless of their personal belief system. The company’s name was eventually shortened, but initially it was called Mary Kay Kay Kay.